It was the summer of 2012 when the founders of Paper Jacket, Jeremy and Johnny Hicks, were discussing how they should one day launch a company that captured the world with uniquely creative video marketing content.

Many ideas were tossed around until finally, they realized that this journey was nothing new. They had always been thinking outside the box and expressing creativity since they were kids. One memory, in particular, was when on a rainy day Jeremy and Johnny decided to do something…a bit unusual…

Out of the blue, they picked up a bunch of old newspaper and furiously began folding, taping and cutting (making a huge mess that “Mother” did not appreciate). Little did they know that what they were constructing was an omen of what was to come!  After some time, Jeremy was dressed in his very own, custom-tailored suit. Only it was a suit–pants, tie, and jacket–that was made completely out of paper.

Behold: the original “Paper Jacket.”
It was a sign that one day a company would be forged to push the boundaries of creativity, strategy, and fun that is now known as Paper Jacket Marketing.